Why DID Nike Pull The Betsy Ross Shoe After Colin Kaepernick Objects?

Nike has pulled a new Fourth of July shoe featuring Betsy Ross' flag for the 13 American colonies reportedly after Colin Kaepernick expressed concerns, sparking outrage among some conservatives and prompting the Arizona governor to announce his state will pull millions of dollars in financial incentives to the company. The shoe design drew concern from Kaepernick because the former NFL star said the early flag has connections to slavery, people familiar with the matter told The Wall Street Journal.

So why DID Nike pull the Betsy Ross shoe after Colin Kaepernick objected - knowing it would infuriate a lot of consumers? Jeff asks the President & CEO of eNtelligy Marketing, Mark Graham.


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