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(Des Moines, IA) -- The former Chief Marketing Officer of Nike will give a lecture at Drake University on Thursday.
Greg Hoffman will speak as part of the Fall Bucksbaum Lectureship in Business series. He'll speak on subjects including building connections between brands and consumers, building brands, creativity, and the social effects of marketing.
The lecture is free and open to the public and is scheduled for 7pm Thursday at the Knapp Center.