Iowa State football merch flying of shelves ahead of Big 12 game

(Ames, IA) -- The Iowa State University Bookstore is reporting very brisk sales of football t-shirts, ahead of this weekend's Big 12 Championship game. The 6th-rated Cyclones play the 9th rated Oklahoma Sooners Saturday.

Rita Phillips of the ISU Bookstore in Ames says sales have been slow this year, because of the pandemic. She says thanks to the football team's success, sales have really turned around and they're catching up. She says they've been shipping out thousands of t-shirts and other merchandise.

She says the top seller right now is a t-shirt that features both ISU and Oklahoma. She says as soon as they know ISU's bowl assignment, they'll pivot to selling bowl-game merchandise.


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