Today's consumer can become loyal to certain product brands. But, what will motivate them to switch brands? Listen to Max & Amy's conversation about a survey conducted by OnePoll, on behalf of Propel Software, that reveals the one thing that will cause more than half of us to abandon a brand. They also talk about the types of products consumers are more likely to change brands from - and the level of customer service that builds consumer loyalty.
Source: StudyFinds