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(Iowa) -- Hawkeye student athletes will reach an even broader national audience as the Big 10 announces an expanded media rights agreement.
The Big 10 announced Thursday $7 billion dollar agreement with CBS, FOX, NBC, and NBC's streaming service Peacock starting next year. Football, men's and women's basketball, as well as Olympic sports will be carried nationwide as part of the 7 year agreement. The announcement comes ahead of UCLA and USC joining the conference in 2024.
More information on the agreement is available on the Big 10 Conference website.